C2F
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Creator economics

Phone case pricing

Quote-ready numbers for your first C2F drop. Landed cost is about $12/unit (factory ~$5 + ship ~$7), then roughly 8% platform fee. Suggested retail band $18–$49. Lead time typically 3–5 days.

Volume

$25

You keep ~$11 (44%)

Everyday fan merch, lower friction checkout

Recommended

$29

You keep ~$14.68 (51%)

Default for first phone-case drops

Premium

$35

You keep ~$20.2 (58%)

Stronger AOV / gift positioning

How the math works

  • Landed cost ≈ $12 — factory print plus overseas shipping for a typical soft TPU blank.
  • Platform fee ≈ 8–9% — on retail; exact split is visible in Studio before publish.
  • Creator keep — retail − landed cost − platform fee. At $29 that is about $14.68.
  • Zero inventory — fans pay first; production starts after checkout (escrow until ship).

Material price cues

MaterialFromLead
TPU soft$293–5 days
PC clear / hard$323–5 days
MagSafe$344–6 days
Hybrid rugged$364–6 days
Carbon look$395–7 days
Wood inlay$457–10 days
Leather$495–8 days

FAQ

What is the landed cost of a C2F phone case?

About $12 per unit for a typical soft TPU case: roughly $5 factory print cost plus about $7 overseas shipping, before platform fee.

What retail price should creators start with?

Most creators start at $29 (recommended). Volume drops often use $25; premium materials or gift positioning can sit at $35–$49.

How much does the creator keep at $29?

At the default $29 retail, creators keep roughly $14.68 per sale after landed cost and about 8% platform fee — around 51% margin.

What is the C2F platform fee?

Platform fee is roughly 8–9% depending on SKU. Exact settlement is shown in Creator Studio before you publish.

Do I pay for inventory up front?

No. C2F is made-to-order. Production starts after a fan checks out; you do not stock blank cases.